To celebrate this technological breakthrough, only 888 limited edition bottles will likely be made making this an unmissable bit of record for collectors.

Actual cost savings will be challenge and item dependent, but normally, independent scientific tests display that, all else equivalent, for every gramme of glass minimized that means in excess of half a gramme considerably less carbon emissions in production.

In keeping with our study, It is additionally considered for being the earth’s lightest 70cl Scotch Whisky glass bottle at any time launched to current market.

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World Design Director at Diageo, Jeremy Lindley who led the look venture, said, “Johnnie Walker Blue Label Ultra was born out of an ideation session taking a look at the future of luxurious. With other classes shifting in direction of lightweight – which include eyewear and higher-overall performance biking – we questioned regardless of whether luxury spirits could comply with fit. “We took our vision to the staff of specialist glassmakers and all over a five 12 months test-and-understand course of action slowly and gradually identified how to generate elegant, light-weight glass.

This new, lightweight bottle is actually a issue of exquisite attractiveness; but far more importantly, it demonstrates what is feasible In regards to lightweighting glass. We will continue on applying these learnings across our assortment, having much more progressive strides as we look to the future of Scotch.”

In the course of its 5 years of exploration, the model has become granted a United kingdom patent4 and to really encourage even further progress within the business – and in a first for Diageo – a license to your patent is going to be presented over a royalty-no cost basis to anyone in the world who needs to share in these discoveries.

Certainly—this collectible edition might be purchased on the internet and shipped securely towards your doorway with signature confirmation.

With less than 888 bottles launched globally, Every bottle is individually check here numbered and introduced inside of a luxurious collector’s scenario.

“We didn’t determine what we have been going to be able to achieve when we got down to thrust the boundaries of luxury, and the result is something that many reported wouldn't be probable. 

5 years ago, Johnnie Walker established out with a specific ambition; to maneuver the spirits field forward. Owning discovered that many luxury groups were heading in a whole new direction – ‘sensitive’, rather then ‘hefty’ – the model sought to experiment with amongst its most luxury whiskies. Aiming to press the boundaries of lightweighting glass, all during the name of progress.

The Johnnie Walker Blue Label Ulta in its cradle and box. Credit history: Diageo In addition to this, Diageo has announced that a royalty-free of charge license on the patent might be made available to anybody who needs to hitch Johnnie Walker in its mission. Lindley claimed: “Rather then keep this new knowledge close to our upper body, we’re excited to be offering a royalty-free licence to our granted UK patent to the world.

Aroma: Deep waves of dried fruits, antique oak, and delicate smoke with whispers of dim chocolate and florals

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It is a 1-off bottle for now illustrating the artwork of your feasible, like a design and style experiment and redefining lightweight as luxurious. We'll carry on to use these learnings over the broader Diageo vary.

Dr. Walker sought out liquids from distilleries including Oban, Brora and Royal Lochnagar, as well as a number of ghost whiskies, 1st manufactured in distilleries which have considering that closed.

Because the time of its founder, John Walker, those that blend its whiskies have pursued flavour and good quality over all else.